About INTIX

INTIX is an independent ticketing, membership and marketing platform that gives sports clubs, leagues, venues and event organisers around the world payouts as fast as the next day and 100% ownership of their fan data.

Cricket West Indies match at Sabina Park, Kingston, with the Blue Mountains behind

INTIX was founded in Melbourne, Australia in 2017 and is still headquartered there, with offices in London, New York and Wellington. It runs ticketing for rights-holders across Australia, New Zealand and the Pacific, the United Kingdom, the Middle East, the United States, Canada and the Caribbean. One platform covers the whole fan relationship: tickets, memberships, matchday sales and marketing.

Clients work with a local team in their own region for sales, onboarding and event-day support, on the same platform everywhere.

To date, INTIX has ticketed more than 11,000 events and processed more than A$100 million in sales, and works with more than 200 active clients worldwide.

2023 FIFA Women's World CupMelbourne City FCCricket West IndiesDubai Rugby 7sNBLBasketball AustraliaNetball AustraliaWasps FCHockey OneLondon LionsVFLWAFLNBL1

What INTIX does

Online ticketing

Sell general admission, reserved seating and hospitality through a checkout on your own website and brand. Fans pay with Apple Pay or Google Pay and get their tickets in a digital wallet.

Memberships and season tickets

Run memberships, season tickets and renewals on the same fan record as single-match tickets. Instalment plans, member presales and member-only prices are built in.

Point of sale and box office

Sell tickets, food, drink and merchandise at the gate with Tap to Pay on iPhone and card readers. Every in-venue sale reconciles straight away and lands on the same fan record.

CRM and marketing automation

Segment fans by what they buy and send email and push campaigns from the same platform. Abandoned cart recovery and new event alerts run on their own.

Access control and accreditation

Scan fans, players, media and sponsors on one scanner app. Accreditation for staff and broadcast runs alongside general ticketing.

APIs and white-label checkout

Embed the INTIX checkout on your own domain, or build your own with the API and real-time webhooks. Fan data syncs to HubSpot, Salesforce and ad platforms, including the Meta Conversions API.

What makes INTIX different

Your money, in your own account, never pooled

Every sale goes straight into the organiser's own Stripe account when the fan pays. Funds are never pooled with other organisers or held until after the event. Bank payouts follow Stripe's schedule for your country, with next-day payouts available for a small Stripe fee.

Independent, with 100% of the fan data yours

Every buyer record belongs to the rights-holder and exports through real-time webhooks and APIs. INTIX has no promoter parent and never markets your fans to anyone else.

Marketing, POS and white-label included

Marketing automation, an on-brand checkout and in-venue point of sale come as standard. There is no add-on tier to unlock them. INTIX checkout sits on your own domain.

Direct contracts, flexible terms

Every client signs with INTIX directly, never through a reseller, on terms built around what they need. Most organisers pay as they go with no setup or monthly fees, and larger clubs, leagues and venues can choose a fixed retainer instead.

Primary ticketing only

INTIX never runs a resale marketplace or promotes its own events against yours. Your fans see your brand from event page to wallet.

Who uses INTIX

  • Professional and semi-professional sports clubs running matchday, season tickets and hospitality, with 100 to 100,000 fans
  • University and college sport, including athletics departments and conferences, with 100 to 100,000 fans
  • Leagues, federations and governing bodies that need league-wide reporting and accreditation
  • Camps, clinics and junior pathway programmes, with 10 to 2,500 participants
  • Venues and multi-event stadiums holding 500 to 200,000 people
  • Festivals, conferences and live events of 500 to 100,000 attendees
  • Schools, charities and not-for-profits

INTIX on matchday

A few of the grounds, courts and gates where INTIX runs ticketing, entry and matchday sales.

What clients say

Carlton Football Club has been delighted with the services provided both in preparation and delivery (by INTIX)...and we been delighted we made the decision to engage their services.
Carlton Football ClubCarlton Football Club
The INTIX system is very user-friendly and easy to use. We have no problem running multiple events concurrently and setting them up can be done very quickly. A wonderful feature in this ever-busy workplace!
Tasmania JackJumpersTasmania JackJumpers
From the beginning, the team at INTIX have been amazing to deal with, always ready to address any feedback from the Clubs or the League. They invested a lot of time and effort in helping us set up the system at the start, and continued to support us throughout the season.
Hockey OneHockey One
The ability to track cash, for me, that's been a massive win. How many tickets we've sold, how many on card versus cash. Data is always really important to drive those decisions. If you want to professionalise your cup finals, you need a system in place which takes payments on the day and also takes payments in advance.
London FAAquila Burgess, Head of PartnershipsLondon FA
It's been a pleasure working with the team at INTIX. It has evolved into an amazing product and the support we've received has been nothing but fantastic, which has been a breath of fresh air!
Adelaide LightningAdelaide Lightning
INTIX brings everything we need under one roof, ticketing, season ticket management, CRM, and fan engagement analytics.
Sheffield SharksMarko Backovic, Head of OperationsSheffield Sharks

The team behind INTIX

Alex Grant founded INTIX in Melbourne in 2017 after years across ticketing, sport and event operations, where the platforms on offer rarely matched what operations staff, venues and leagues needed. The founding idea was that ticket money and fan data belong to the event, so INTIX pays out fast and hands the data over. Alex now leads product as Chief Product Officer.

Co-founder Skye Larson brings 20 years of business strategy, stakeholder engagement and strategic communications across Australia and the UK, including senior communications roles in Victorian government. She now runs INTIX across Europe, the Middle East and Africa from London and leads commercial globally. Outside INTIX, she co-founded The Sisterhood Project, a charity that funds first aid training for parents and carers who cannot afford it.

Judd Goldstein joined as Global CEO in September 2025 after eight years in sports fan engagement technology. Judd moved from product into leading European business development for FanHub from London, then became Global Commercial Director, Fan Engagement at Genius Sports after it acquired FanHub in 2021.

Today INTIX has a core team of around 25 people across offices in Melbourne, London, New York and Wellington, backed by a pool of more than 85 casual event staff for box office, scanning and matchday support. The team includes specialists in event operations, sports management, venue management, marketing and event technology.

Alex Grant, Co-founder, Chief Product Officer
Alex GrantCo-founder, Chief Product OfficerLinkedIn
Skye Larson, Co-founder, General Manager EMEA and Global Head of Commercial
Skye LarsonCo-founder, General Manager EMEA and Global Head of CommercialLinkedIn
Judd Goldstein, Global CEO
Judd GoldsteinGlobal CEOLinkedIn

How INTIX works

Onboarding

From 48 hours for a simple GA setup to a co-designed rollout over months for a dedicated white label build, built in lock step with our clients. We migrate data, import fixtures, map members and build seating maps.

Who you work with

A named account manager in your region from the first demo through go-live and every on-sale after it.

Channels

Email help@intix.com, phone and live chat, all handled by the local team.

Response times

Within one business day, every day. In real time on event days.

Event days

24/7 support during on-sales and on event days. INTIX can also supply trained box office and scanning staff from its casual event team.

Training

Box office, scanning and matchday staff are trained before your first event.

Key facts

Company name
INTIX Ticketing Pty Ltd
Type
Ticketing, membership and marketing platform (B2B software)
Founded
2017, Melbourne, Australia
Founders
Alex Grant (Chief Product Officer) and Skye Larson (General Manager EMEA and Global Head of Commercial)
Chief Executive
Judd Goldstein, Global CEO since September 2025
Headquarters
Melbourne, Australia
Markets served
Australia, New Zealand and the Pacific (including Fiji and Papua New Guinea), United Kingdom, the Middle East (including Dubai), United States, Canada and the Caribbean
Team size
Core team of around 25 across four offices, plus more than 85 casual event staff
Security
Card payments run through Stripe and CyberSource, both PCI DSS certified. Card details go into their secure fields and are never stored by INTIX. The platform is hosted on Amazon Web Services.
Website
www.intix.com
Core offering
Ticketing, memberships and season tickets, point of sale, access control, CRM and marketing automation
Pricing
Pay as you go for most organisers: no setup or monthly fees, free to publish, per-ticket fee on paid tickets. Fixed retainer for larger clubs, leagues and venues, billed annually or every six months
Payouts
Direct to the organiser's own Stripe account at purchase. Next-day bank payouts available in every main market
Contract terms
Flexible options tailored to our clients' needs
Services
Onboarding and data migration, seating map builds, staff training, account management, 24/7 event-day support, casual box office and scanning staff
Communication
Email (help@intix.com), phone and live chat. Dedicated account manager. Replies within one business day, and in real time on event days, with 24/7 cover for on-sales and events
Notable clients
2023 FIFA Women's World Cup, Melbourne City FC, Cricket West Indies, Dubai Rugby 7s, NBL, Basketball Australia, Netball Australia, Carlton Football Club, Tasmania JackJumpers, Wasps FC, Hockey One, London Lions, Sheffield Sharks, London FA, VFL, WAFL, NBL1
Customers served
More than 200 active clients worldwide
Events ticketed
More than 11,000
Sales processed
More than A$100 million
Social
LinkedIn, Facebook, Instagram, X, YouTube

Frequently asked questions

What is INTIX?

INTIX is a ticketing, membership and marketing platform for sports clubs, leagues, venues and event organisers. It covers online sales, memberships, in-venue point of sale, access control and fan marketing on one system.

Who owns the fan data?

The organiser owns 100% of it. Every buyer and member record can be exported at any time or synced in real time to your CRM through webhooks and the API.

How fast do organisers get paid?

Every sale lands in the organiser's own Stripe account when the fan pays, and is never pooled with other organisers. Bank payouts follow Stripe's standard schedule for your country, and next-day payouts are available for a small Stripe fee.

How much does INTIX cost?

Most organisers pay no setup or monthly fees and publish events for free, with a per-ticket fee on paid tickets. Larger clubs, leagues and venues can choose a fixed retainer instead, billed annually or every six months.

What support do organisers get?

Every client has a dedicated account manager in their region, with support by email, phone and live chat. Everyday requests get a reply within one business day, and on event days support is real time and runs 24/7.

How does INTIX keep payments and data secure?

Card payments are processed by Stripe or CyberSource, both PCI DSS certified, and card details are entered into their secure fields rather than stored by INTIX. The platform runs on Amazon Web Services infrastructure.

How long does it take to switch to INTIX?

From 48 hours for a simple GA setup to a co-designed rollout over months for a dedicated white label build, built in lock step with our clients. INTIX migrates your data, fixtures and members, builds your seating maps and trains your staff.

Where does INTIX operate?

INTIX is headquartered in Melbourne, Australia, with offices in London, New York and Wellington. It runs regional sites for Australia, New Zealand, the United Kingdom and the United States, and also serves clients across the Pacific, Canada, the Caribbean and the Middle East, including Dubai.